Some ideas stay ideas.

Others? They become something bigger.

At last week’s Junior Achievement IOM Company Programme Trade Fair 2025, we watched Aventus, the team we’ve been sponsoring, turn their idea into a real product.

They showcased Serenity, an automated night light that turns on when a baby cries, creating a calm, soothing environment to help them settle back to sleep (and give parents some much-needed peace of mind).

Here’s why it works:

💡 It’s fully automated
↳ The red light turns on when a baby cries, offering instant comfort.

💡 It’s based on sleep science
↳ Red light boosts melatonin production, promoting better sleep.

💡 It solves a universal problem
↳ Parents everywhere struggle with sleep deprivation.
↳ Serenity makes nights easier.

12 weeks ago, this was just an idea.

Now, it’s something every parent could use.

We’re incredibly proud of how far Aventus has come! Their dedication, creativity, and problem-solving mindset have been inspiring to watch.