Website relaunch to support growth strategy
Our new website and brand identity have been created to support our global growth strategy.
Brian Byers, Acclaim’s Founder and CEO, says the investment to create a more dynamic brand positioning – and the website which now has a new design with more user-friendly features – are all important elements in a growth strategy that aims to attract more clients worldwide.
He added: “We live in a globally connected world. Feedback from clients shows that the website is often the first point of contact with us and, most importantly, creates their first impression of Acclaim. The global reach and ambitions of the business have evolved significantly in recent times, so the new website and brand positioning have been designed to respond to client feedback, while also reflecting the business as it is today and our future ambitions. For prospective clients, our website showcases the USPs that differentiate us from competitors. For existing clients, its new features will improve their experience of working with us, while also allowing us to be more closely connected and responsive to their needs.”
Acclaim – which was founded in 2006 – has a diverse client base that includes individuals and corporates, situated worldwide. Clients are involved in a myriad of sectors, including aviation, shipping, real estate, investment portfolio, satellite and spacecraft, consulting and management, marketing, oil and gas, advertising recruitment and HR, yacht and boat design, and asset holding.
Acclaim Managing Director, Sandra Georgeson, commented: “Our wealth of expertise, experience and qualifications across the whole team – and the fact that we are an agile, privately-owned business – allow us to offer a truly bespoke service that meets clients’ specific requirements. All of these strengths – which are at the heart of our business growth strategy – are also the main focus of our website and social media content. But we also want to do more to highlight our core values and CSR programme, so those aspects of the business now have a dedicated section on the website and will feature more prominently in our social content.”
We support the Isle of Man’s aim to be carbon neutral by 2050, has a long record of raising funds for charities, and sponsoring local community groups and events. The business is also proud to provide professional services (pro bono) to the Guide Dogs for the Blind charity.
Acclaim has a team of 10 – all based at our office in Mount Havelock, Douglas – including the CEO and Directors, plus financial control, client services, compliance, accounts and admin staff.
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